We do.
[01]
Positioning
Who you're for, what makes you different
[02]
Strategy
What to write, why, and for whom
[03]
Writing & distribution
Content that compounds every month
[04]
Results
Rankings, citations, pipeline
Most software companies have a positioning problem before they have a content problem. We fix that first. We define who you're for, what makes you different from everyone else in your space, and turn it into homepage copy that resonates with your ideal buyer. This is the foundation. Everything else builds on it.
Book free consultation →Content that compounds every month. Every tier includes strategy. This is the thing that makes the content work.
Best for companies that have solid positioning but no consistent content engine yet. This builds the foundation.
Start without risk
Strategy included
Strategic thinking embedded in every brief. Contrarian angle, target audience, value proposition, article structure, opening hook.
✓ 2 SEO and AEO-optimized articles
✓ OR 1 case study and 1 landing page
✓ 1 content refresh
✓ Interview-based process
✓ Content briefs with angles and competitive differentiation
✓ Monthly performance report
✓ Ongoing full-service support
Best for companies already publishing but not seeing traction. This adds the distribution and strategy layer that turns content into pipeline.
3-month minimum
Strategy included
Bi-weekly strategy call to align content with what's happening in your pipeline. Direction shifts on the call, not mid-project.
✓ 2 SEO and AEO-optimized articles
✓ OR 1 case study and 1 landing page
✓ 1 content refresh
✓ Distribution kit per piece: 3 LinkedIn posts + YouTube script
✓ SME interviews for every piece that needs them
✓ Bi-weekly strategy calls
✓ Monthly performance report
✓ Ongoing full-service support
Best for companies ready to own their category. This is the full operation that makes you the most visible player in your space.
3-month minimum
Strategy included
Quarterly content strategy and roadmap. We own the direction. Bi-weekly strategy alignment call.
✓ Quarterly content strategy and 90-day roadmap
✓ 4 articles
✓ OR 2 articles, 1 case study and 1 landing page
✓ 2 content refreshes
✓ Monthly newsletter
✓ Distribution kit: 3 LinkedIn posts + 1 YouTube script per week
✓ Bi-weekly strategy calls
✓ Monthly performance report
✓ Ongoing full-service support
We're available for individual projects. Standalone pieces cost more than the same work inside a monthly program. Consistency lets us work faster and smarter — and we pass that back to you.
Article
Expert-informed, SEO/AEO-optimized, long-form content
€650
Case study
Interview-based customer story, sales-ready
€950
Landing page
Conversion-focused copy
€650
Distribution kit
3 LinkedIn posts + YouTube script per piece
€400
Content refresh
Update existing content for SEO / AEO
€300
Newsletter
Monthly or bi-weekly issues your subscribers actually read
€300
Data report
Original research turned into a publishable asset that earns links, citations, and industry attention
€2,800
Content strategy
Strategic advisory and content planning, typically 40–90 hours
€80/hr
LinkedIn strategy
Founder LinkedIn strategy and roadmap
€80/hr
Creating content that moves the needle is what we do best.
Case studies, landing pages | 3PL Provider Prevents $3M+ ROI Loss on Robotics Investment With Digital Twin Technology
“Best X for Y” listicles, comparison pieces | Best Software Development Companies in Switzerland (Ranked by What DACH Buyers Value Most in 2025)
Unique insights, earned secrets | How to Automate Your Operations (Yalantis Story and What You Can Learn From It)
Linkedin posts, YouTube scripts | AI Software Development Companies for Production-Grade AI, Not Just Prototypes
Newsletters | Would your lab survive the ISO 17025 Hunger Games?
Broad messaging that confuses your ideal buyer before they read a word.
Focused positioning that makes your offering immediately clear to the right person.
No idea what to write, why to write it, or how to connect it to your pipeline.
Content strategy tied to your business goals — and a team that executes it.
Writers who don't understand software, can't interview engineers, produce generic output that ranks nowhere.
Content built from expert interviews. Your team's knowledge turned into something no competitor can copy.
Content that doesn't get found by Google or AI tools.
SEO and AEO-optimized content that ranks on Google and gets cited by ChatGPT, Perplexity, and Gemini.
Check out our client success stories.
Katya helped us see the bigger picture and reorganize a marketing strategy into a comprehensive system that aligns with all our activities.
We’ve already seen strong internal results: better alignment across teams and a solid, shared understanding of what makes us different in the market.
They know how to talk with the audience and write content that is motivating and pleasant to read.
With just a few interviews per month, they were able to write a ton of well-crafted content! Wow, that always impresses me :)
They are organized, and their pace of work is contagious.
They didn’t just create content for the sake of it; they aligned each piece with specific goals, such as improving keyword rankings and driving organic traffic.
Send us some information about your company and the content marketing challenges you're facing, we'll come back with our next steps.
Questions clients ask before we start.
SEO and AEO take time. Most of our clients start seeing meaningful rankings and traffic between months 4 and 8. What you'll see from month one is a consistent content operation running without your involvement: briefs, interviews, published pieces, performance reports. The compounding happens over time, which is why we recommend staying the course.
That's exactly who we work best with. Our process is built around expert interviews — we extract the knowledge from your team and turn it into content no generalist writer could produce. The more technical your space, the bigger the gap between what we deliver and what a generic agency would.
The packages are designed as complete content operations, so we don't remove deliverables. But if certain formats don't fit your situation — say, you handle LinkedIn in-house — we'll redirect that capacity toward something that drives more value for you.
Not necessarily, but if your messaging isn't clear, the content will reflect that. Positioning is a separate one-time project we offer before the monthly program. If you're unsure whether you need it, we'll tell you honestly on the first call.
It means you have one point of contact, a team that knows your business, and no back-and-forth about scope. Interview scheduling, brief writing, editing, revisions, publishing guidance — we handle it. You review and approve. That's it.
Access to your analytics (GA4, Clarity, Salespanel, etc.), shared Slack channel, and subject matter experts for occasional interviews. Everything else is on us.
Visibility package has no minimum, you can start when you're ready. Growth and Authority packages require a 3-month minimum, because that's the realistic window to build momentum and show what the program can do.
